Collocation
BAR I Re 1978 00003
Details
Marca: Barilla
Prodotto: Semolina Pasta
Diffusione: TELEVISIONE NAZIONALE
Note
60″ C U-MATIC YOUNG & RUBICAM
Subjects
Insights
Campaign: The difference
Season: 1976-1978
Agency: Young & Rubicam
Creative director: -
Art Director: -
Copywriter: -
Directed by: -
Director of photography: -
TV Producer: -
Production company: -
Music: -
Arrangement: -
Interpreters: -
Location: Milan, Filming Studios
Year: 1976-1978
Duration: 30”
ASB Code: BAR I Re 1976/1-2-3 - 1978/1-3
Abstract: A family sitting at the table is dining on Barilla (penne or spaghetti) pasta. At the end, the speaker’s voice illustrates the quality and the characteristics of Barilla pasta, declaring that it is made only of Durum wheat and for this reason it holds well to cooking.