X International Exposition of Preserves in Parma, 1955
Parma, X International Exposition of Preserves and packaging. 20th-30th September 1955. Once again, the presence of Barilla in the exposition in Parma brings an advertising contribution of particular technical and expressive audaciousness. Outside the fair complex, a symbolic “tree” with a metal supporting structure was erected, sustaining along the “branches”, a series of cubic boxes […]