THE ALBUM OF ALBERTAZZI: CARNERA AND EINSTEIN

Data: 1958

Author

Collocation

BAR I Re 1958 00011

Sceneggiatura

Albertazzi is seated on his grandfather’s couch and is looking at an album of photographs and shows some images of Primo Carnera (1906-1967), the giant from Friuli who in 1933 conquered his only World Champion title in the heavy weights category of boxing. The level of celebrity he reached in that period brought him to take part in numerous public events. In that same year Albert Einstein (1879-1955) the greatest scientist of Physics of the century and father of the Theory of Relativity arrived to the United States. The final advertisement lines the campaign follow.

Details

Marca: Barilla
Prodotto: Semolina Pasta
Diffusione: ITALIAN TELEVISION

Note

2’20” BN TV 35

Subjects

Insights

Agency: -
Creative director: -
Art Director: Erberto Carboni
Copywriter: Pietro Bianchi
Director: -
Cinematographer: -
TV Producer: -
Production Company: General Film
Music: -
Arrangement: -
Interpreters: Giorgio Albertazzi
Location: -
Year: 1958
Duration: 140”